Cover Letter Tips - Part 3: Making a Lasting Impression
In this third part of our series, we focus on how to make your cover letter memorable and impactful.
It’s no secret that the job market is terrifying and erratic, and flooded with other talented individuals who believe the job market is terrifying and erratic. The pressure of “standing out” is overwhelming. What does that even mean, anyway? I’ll tell ya.
Is it hard to stand out in a sea of 300 resumes? Yes.
Is it possible? Also yes.
How do I know? Every person who has ever “gotten the job” has obviously stood out in some way, right? That’s why they got the job.
Tip 9: Demonstrate your communication skills!
Are you surprised it took me this long to talk about communication? Me too! It’s my jam. Wanna learn more?
A well-crafted cover letter can showcase your written communication skills, which are critical for sooooooooo many roles.
Example: "My extensive experience in hosting radio shows and engaging with audiences has honed my ability to communicate quickly, clearly, and effectively. While I am confident in my voice, something every strong DJ possesses, I also know the power of active listening."
Why It Matters: Research conducted by Harvard University, the Carnegie Foundation and Stanford Research Center has all concluded that 85% of job success and financial gain comes from having well‐developed communication and people skills. So, trust us, it’s important.
Instead of telling me that you have strong communication skills, a clear and concise cover letter can serve as living proof of your abilities.
Tip 10: Make yourself memorable!
A memorable cover letter and powerful final statement can be the deciding factor between you and another candidate.
Example: "My journey in the music industry, from writing timeless songs to entertaining millions, has taught me the importance of passion and dedication. I bring this same energy to every project I undertake and look forward to bringing it to your station."
Why It Matters: Stand out using positivity, future planning, and a direct statement as to why YOU should get the job. You are unique and they need to know why. This can make a lasting impression on Hiring Managers, increasing your chances of being remembered during the decision-making process.
Tip 11: Worst case scenario, you have built a powerful professional relationship.
Even if you don't get the job, a strong cover letter can help establish a professional relationship with the Hiring Manager.
Why It Matters: Building relationships can open doors to future opportunities, even if you don't land the job right away. Hiring managers usually know other Hiring Managers and they usually hire for multiple jobs. Recruiters get new clients every day who need what you have. I have most certainly inquired about a memorable candidate’s availability when a new job opportunity came up. The future is funny like that…anything can happen.
Tip 12: It’s cyclical.
At the end of the day, it’s all important. If you write a spectacular cover letter, chances are the Hiring Manager will read your resume. If they happen to skip your cover letter and go straight to your spectacular resume, they will go back to read your cover letter. So, make ‘em both count.
Why It Matters: Ensuring your cover letter is compelling can influence hiring decisions at the beginning, middle, and final stages of the hiring process.
Dolly Parton had both a standout cover letter and a powerful resume. She got the job. The hours were 9 to 5. Tee hee hee.
Is it wrong of me to say that I saved my favorite blog for last? And that favorite is the list of what not to do. Shameful, I know.
Cover Letter Tips - Part 1: Crafting the Perfect Introduction
Cover Letter Tips - Part 2: Showcasing Your Enthusiasm and Values
Cover Letter Tips - Part 4: 10 Biggest Mistakes Made When Writing a Cover Letter (Drops 07/18/24)
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